Many companies display logos of various social media channels on their website. As a brand owner or trademark professional, are you confident that the icons you are using comply with the brand guidelines for each individual social media channel?
If anyone in your organization has ever suggested changing the color of the Twitter bird to match your website theme colors, they have some Twitter brand guideline reading to do. And, if you’ve considered adding Facebook’s thumbs up button to your company’s blog posts, think again. Just the way your organization protects its brand, social media channels aren’t any different.
You might think you can save some time checking you’ve got the right logos by visiting one of those websites that advertise “free” social media icons — but can you really be sure they’re in compliance with the brand guidelines? Would your legal department be satisfied that you’ve done your due diligence?
In order to help you adhere to the brand guidelines of Twitter, Facebook, Google+, YouTube, and more, we’ve put together a list of links to the brand guidelines for some of the most widely used social media channels. Most of these links include downloadable icons and simple “Dos and Don’ts” lists.
What other commonly breached logo guidelines would you add to the list?