Two days after the April 15th bombings at the Boston Marathon, two trademark applications were filed with the USPTO for the phrase “Boston Strong.” A rallying cry for supporters of the city of Boston following last week’s tragic events, the phrase quickly became a Twitter hashtag and a prominent message on posters and T-shirts seen in last week’s media coverage.
“We are one. We are strong. We are Boston. We are Boston strong,” was broadcast across Fenway Park last Saturday at the first Boston Red Sox home game held since the bombings. And, earlier last week at an interfaith service, Boston Mayor Tom Menino described his city with these words: “This is Boston, a city with courage, compassion, and strength that knows no bounds.”
One of the trademark applications was filed by Born Into It, Inc. in International Class 25 (clothing and accessories). The company already owns trademark registrations for Chowdaheadz, Wicked Pissah Stuff, and Real Women Don’t Date. The second April 17th trademark application came from an individual named Kerim Senkal in International Class 40 (imprinting messages on T-shirts, apparel, and mugs).
Josh Gerben, a Washington D.C. trademark attorney, told The Huffington Post that he believes Boston Strong belongs in the public domain since the phrase has been widely circulated and cannot be associated with any one particular company or individual.
Do you think the USPTO will approve either of the Boston Strong trademark applications?