Beyoncé and Jay-Z Denied Blue Ivy Trademark

by T+B Blog Team on October 23, 2012

The Boston Herald reported that Beyoncé and Jay-Z (a/k/a the Carters) have lost a bid to register their infant daughter’s name as a trademark. A Boston event planning company called Blue Ivy, told the Herald that the USPTO has sent a suspended letter to Beyoncé and Jay-Z for her pending trademarks. Blue Ivy Events has been using the name since 2009.

The music superstars first filed a trademark application for the name Blue Ivy in February, soon after their daughter’s birth. At that time, we reported that there was another Blue Ivy trademark on record — for Blue Ivy LLC.

A lot of celebrity baby names have attracted media attention over the past few years. More recently they’ve run from short traditional names (like Samuel Garner Affleck) to the very long string of names given to Uma Thurman and Arpad Busson’s daughter, Rosalind Arusha Arkadina Altalune Florence. One was even named after a U.S. state — little Tennessee James Toth (son of Reese Witherspoon and Jim Toth).

Do you have a favorite celebrity baby name?

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