The Top 100 Most Valuable Luxury Brands List

by T+B Blog Team on January 26, 2012

At a recent event, the World Luxury Association released its list of the World’s Top 100 Most Valuable Luxury Brands. Comprised of brands in several diverse categories, like cars, yachts, aircraft, fashion, jewelry, and more, the list is based on the brand’s influence on a global scale, market share, consumer feedback, and “other composite scores.”

The brand report cited China as the world’s largest consumer of luxury goods. The World Trademark Review Blog this week cited a Hong Kong-based investment bank banks’ estimate that, by 2020, Chinese consumers will account for 44% of worldwide luxury goods sales. It’s interesting to note that only one Chinese brand made the top luxury brands list — Sun Valley Icewine — as one of the top 10 “most innovative” brands.

Here are some highlights from the World’s Top 100 Most Valuable Luxury Brands list:

Top 10 Innovative Brands
Harley Davidson
Bose
Vertu
Lotos
Steinway
Bluthner
Segway PT
Aurora
Sun Valley Icewine
Shang Xia

Top 10 Fashion Brands:
Hermès
Chanel
Louis Vuitton
Christian Dior
Ferragamo
Versace
Prada
Fendi
Giorgio Armani
Ermenegildo Zegna

Top 10 Car Brands:
Rolls-Royce
Bentley
Ferrari
Lamborghini
Maserati
Aston Martin
Bugatti
Spyker
Pagani
Koenigsegg

What’s your favorite luxury brand?

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It was late last year when we wrote about two separate attempts to register “New College” as a trademark in the UK. One trademark bid, for New College, Oxford, ended up in a successful registration in late December 2011. The other, from the New College of the Humanities, a new private college in London, is facing an official objection by the UK Intellectual Property Office (IPO). The IPO has not made public the reason for the objection, and the application has not been formally refused.

The University of Oxford’s New College had raised concerns about possible confusion between the two schools’ names, and as a result registered New College, Oxford as a trademark. The BBC reports that the New College of the Humanities is planning to re-apply for the trademark, which was originally filed last May.

Do you think the school’s new application will be successful?

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What We’re Reading In Trademark News This Week

January 20, 2012

Internet 2011: How Many Domain Names Are There? Pingdom published some very interesting stats about the state of the Web at the end of last year, including the total number of domain names. Care to make a guess? Australian Slang Phrase “Not Offensive” for Trademark Purposes The name of a snack food (we’ll let you [...]

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Trademark Fight Over Diddy’s Empress Perfume

January 19, 2012

In royal circles, the ranking goes something like this: Emperor and Empress, followed by King and Queen, then Viceroy and Vicereine, next Archduke and Archduchess, and then you jump down two more steps to the most famous royal couple, the Duke and Duchess of Cambridge, and on to Prince and Princess. Very few of us [...]

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“Dublin Dr Pepper” Brand Discontinued

January 18, 2012

Just about 90 miles down the road from Waco, Texas, the Dublin Dr Pepper Bottling Co. announced recently that it would no longer make or distribute any Dr Pepper products after settling a licensing lawsuit with DPSG. They’re also selling their franchise to the parent corporation. Dr Pepper, the soft drink known for it’s “one-of-a-kind” taste originated [...]

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Warhol’s Banana Image Subject of Velvet Underground Trademark Suit

January 13, 2012

Even if you aren’t old enough to have been buying albums in the 1960s, you may know that Andy Warhol’s famous banana image appeared on the cover of the Velvet Underground’s debut album, ‘The Velvet Underground & Nico.’ Did you also know that it included a “Peel slowly and see” sticker? That banana image is [...]

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TV’s ‘Swamp People’ Trademarks

January 10, 2012

Have you ever watched the television show, ‘Swamp People’? In the U.S., it’s broadcast on The History Channel. If you haven’t seen it, the series follows a group of hunters during alligator hunting season in America’s biggest swamp, Louisiana’s Atchafalaya. Troy Landry is one of the people featured on the show who happens to be [...]

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Trademarks and Airport Names: Vaclav Havel Prague International Airport Trademark Filed

January 9, 2012

Letiště Praha, a. s., the company that runs Prague’s international airport has registered Vaclav Havel Prague International Airport as a trademark in the Czech Republic. The trademark registration uses the English spelling of the former Czech president’s name, rather than the correct Czech spelling of “Václav.” Here’s the record from our own Corsearch® Advantage™: Public efforts [...]

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Update: ‘Frozen Dead Guy Days’ Trademark

January 4, 2012

There’s good news regarding one of our favorite trademark stories of 2011. Thanks to the original New York Times story, we wrote last June that the town of Nederland, CO, had put the trademark for its annual winter festival — Frozen Dead Guy Days — up for sale. In an update in the NY Times, [...]

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Domain Name Update

January 2, 2012

By Eric Fingerhut, Guest Blogger The domain name system has been making news again. As you may have read or heard, the Internet governing body, ICANN, will start taking applications for new branded (.NIKE) and generic (.SHOES) top level domains (TLDs) on January 12, 2012. This is less than two weeks away! ICANN’s actions have [...]

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